Your Spa Menu Through DEI Eyes: a Remote Menu Assessment
Planning a new menu or revamping your current offerings? Find out how well they will resonate with diverse guests in our remote assessment of your spa menu through the prism of diversity, equity and inclusion. You’ll get answers to questions like: Is this menu...
How to Make the Spa a Safe and Sacred Place for All
Why the spa is more than self-care – and why it’s vital to convey this in your marketing As a longtime spa-goer and now, a professional in the spa industry, I believe that going to a spa is so much more than just self-care: It’s where healing can happen. The spa is,...
DaySpa Magazine Article: Inclusive Practices
Author’s Note: On June 4th, an article I wrote for DaySpa Magazine called, “Inclusive Practices: How to promote the spa by authentically embracing diversity and inclusion” was published. Below is the full version of the article. I’ve added some...
Why Hotels & Resorts Should Be Focused on Guest Inclusivity in 2021
Everywhere you turn, hotel brands are pledging commitments to Diversity, Equity and Inclusion. Promising to be more inclusive is a great start. But hotel, resort and spa DEI policies tend to focus on internal operations and staff, with guest inclusivity often an...
